Flahavan’s Porridge helping young runners ‘get set’ for the NI league

Oats SM Farm
PHIL SMYTH PHOTO

Former Olympian, and 2018 European Championships athlete Kerry O’Flaherty took to the beach to launch this year’s Flahavan’s Por-ridge Athletics NI Primary School Cross Country League.

The league, which is expected to attract over 6,000 entrants from 200-plus schools based around Northern Ireland, will bring together young runners aged between nine and 12 years old – and mark the eighth consecutive year of sponsorship by Flahavan’s Porridge.

A new format for 2018/19 will see runners compete in one of two regional rounds – each taking place over a week in October and November – followed by a final round, for runners with a qualifying time, in early 2019.

Official ambassador Kerry started running 800m-1500m and cross-country at the age of 13 – and has represented Northern Ireland and Ireland at the highest levels of athletics.

This has included 2014 Com-

monwealth Games (Glasgow, Scot-land), 2015 World Championships (Beijing, China), 2016 Olympics (Rio de Janeiro, Brazil), 2016 European Championships (Amsterdam, Ne-

therlands), 2017 European Indoor Championships (Belgrade, Ser-bia) and most recently, 2018 European Championships (Berlin, Germany).

Speaking at the launch of her new ambassador role, Kerry said: “I am passionate about inspiring the next generation to get involved with sport from a young age.

“From learning how to train to the importance of a healthy and balanced diet, the partnership between Athletics NI and Fl-ahavan’s is a winner when it comes to developing the local sporting stars of the future.

“In the months ahead, as the Flahavan’s Ambassador, I look forward to sharing my personal training tips with the participants as we progress through the rounds.

It was great to meet the Junior Squad at the launch – and I look forward to welcoming those who are new to the competition,

and the sport, in the months ahead!”

Brand Marketing Manager for Flahavan’s Porridge, Aoife O’Shea, added: “Now in our eighth year

of working with Athletics NI,

we look forward to continuing to build a development path for young runners through our partnership.

“With proven success in pro-viding a launchpad for children to progress to professional athletes, Flahavan’s Porridge is invested in continuing this grassroots work – through both the provision of our wholesome oats and oat-based products, and through ongoing sp-onsorship.

“Good luck to all of the participants – crossing the starting line this year will be the beginning of a very exciting journey!”

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