THE Young Farmers’ Clubs of Ulster (YFCU) launched a mental health campaign “YF Sees You” during Mental Health Awareness Week, which ran from May 18-24.
In normal times the Young Farmers’ would be hosting an action-packed event calendar from stock judging to tug of war, but due to these unprecedented times events have had to move to an online platform or be cancelled.
Following the success of Spa Young Farmers’ “#SpaKeepsFarming” initiative, the YFCU ran a similar campaign during Mental Health Awareness week. It saw seven members from across Ulster taking over the YFCU Facebook and Instagram stories for the day, focusing on seven different topics of mental health such as isolation, community to social media.
The campaign was extremely successful with over 2,500 people tuning in to watch members’ stories throughout the day.
The idea behind the campaign was to show what members are up to during Covid-19 and getting members connecting with each other. Some members may feel very isolated and alone at the moment due to the time they are spending at home so hopefully this campaign will remind them that we are all in this together and support is always available.
This initial campaign is only just the start of the Young Farmers’ Sees You, a strategy to provide members with mental health awareness, support and training over the incoming years.